I recently had the absolute pleasure of shooting the stunning 2025 campaign for Pink Lady Apples South Africa. This fresh, juicy content shoot perfectly captured the crisp essence of Pink Lady apples—and I’m excited to share the highlights with you!


Set in the picturesque Stellenbosch wine region, just outside Cape Town, this campaign shoot took place at the beautiful Weltevreden Estate. The golden morning light paired with the bright pops of pink created the ideal backdrop to showcase the apples’ natural freshness and lively colours.


I believe great lifestyle photography is all about storytelling—and that’s exactly what this campaign achieves. The joyful, summery vibe brings to life the sensory experience of biting into a Pink Lady apple, making it feel like sunshine on even the coldest winter day.


This project was a true collaboration with some of Cape Town’s best creatives. From art direction by Rone Creative and Tania Viljoen, to styling by Lindi Niewoudt from Klothed, and flawless hair and makeup by Yolande, every detail was crafted with care to elevate the campaign. The talented models Liza Aiken, Done Neethling and an adorable set of twin girls brought the shoot to life with fresh energy and effortless style.


As a lifestyle photographer based in Cape Town, I love working on projects that blend product photography with natural, relatable moments—creating images that feel authentic, vibrant, and full of life. The Pink Lady campaign was a perfect example of this, and the creative energy on set made it one of those unforgettable shoots.


If you’re looking for a Cape Town lifestyle photographer who can bring your brand’s story to life with beautiful, natural imagery, feel free to get in touch. I’d love to collaborate on your next lifestyle or product shoot!


Big thanks to Pink Lady SA and Hatch Communications for trusting Jenni Elizabeth Photography to capture this juicy campaign.


Venue: Weltevreden Estate

Photographer: Jenni Elizabeth

Art Direction: Rone Creative & Tania Viljoen

Wardrobe & Styling: Lindi Niewoudt from Klothed

Hair & Make-up: Yolande Du Toit

Models: Liza Aiken & Done Neethling




Minimalist styling of Pink Lady apples on a neutral background with soft shadows.
Bright, fresh Pink Lady apples styled to highlight colour and shine.
Bright, fresh Pink Lady apples styled to highlight colour and shine.
Bright, fresh Pink Lady apples styled to highlight colour and shine.
Bright, fresh Pink Lady apples styled to highlight colour and shine.
Bright, fresh Pink Lady apples styled to highlight colour and shine.
Bright, fresh Pink Lady apples styled to highlight colour and shine.
Softly styled Pink Lady apples on a linen cloth with neutral tones.
Natural light illuminating a cluster of Pink Lady apples with warm tones.
Bright, fresh Pink Lady apples styled to highlight colour and shine.
Bright, fresh Pink Lady apples styled to highlight colour and shine.
Pink Lady apples styled with subtle props for a modern food photography look.
Pink Lady apples styled with subtle props for a modern food photography look.
Close-up of a sliced Pink Lady apple showing crisp white flesh and fresh juice.
Pink Lady apples styled in a bright, clean setting with a fresh aesthetic.
Pink Lady apples in a woven basket with natural, earthy styling.
Flower arrangement happening in kitchen space
Fresh Pink Lady apples with soft morning light casting gentle shadows across a wooden surface.
Pink Lady apples styled with leaves and stems for a fresh, orchard-inspired look.
Close-up detail of apple skin texture on a Pink Lady apple with soft highlights.
Pink Lady apples styled in a bright, clean setting with a fresh aesthetic.
Whole Pink Lady apples scattered on a linen cloth with soft, neutral styling.
Pink Lady apples styled in a bright, clean setting with a fresh aesthetic.
Close-up of a Pink Lady apple with water droplets highlighting its crisp freshness.